While curb appeal is your client’s responsibility, web appeal is yours. You have one chance to impress – a scant two seconds to grab a buyer’s attention without a photograph and 20 seconds with one. 

Before the days of the internet, curb appeal included a car and a weekend with an agent. Now, more than 80% of all potential buyers are using the internet "pre-view" properties. Don't give them the wrong impression.

According to the Wall Street Journal home sales above 222,000 were improved by the use of professional photography. 

April 22, 2013

Back away from the iPhone and Hire a Photographer! Professional photos will provide you with your one, best chance to impress buyers.